Our guiding principle is Whatever we do, it must be Beneficial for Health. Benealth is a portmanteau of Beneficial and Health — just like vitamin.

In 1912 biochemist Casimir Funk, pictured above, coined the term “vitamin” for the vital molecules that keep us alive. He isolated a compound with a nitrogen group called an amine, so he named it a “vital amine” — or vitamine. When scientists later found that not all vitamins contain amines, they dropped the final “e”.

Benealth. The Science of Beneficial Health.